Seth Godin Talks About How You Must Turn Your Website, Product or Service into a Purple Cow
publication date: Dec 20, 2007
In this presentation he talks about how you must make your website, product or service remarkable to make it stand out from the crowd. Seth Godin wrote a book called The Purple Cow, which expands on the theory that a product HAS to stand out for it to be successful in a world with thousands of TV channels and billions of websites.
Enjoy!
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