Your Content

In this section we look at how to write high quality content and keep your visitors coming back.

Recent articles

How to Improve Your Email Newsletter Open Rates Mar 18, 2010: Are your newsletter campaign open rates simply dismal?

Here is a list of the most common causes of below average open performance and what you can do to make improvements . . .

SubHub's Top 10 Online Photo Editing and Image Manipulation Tools Mar 5, 2010: These days, if you're looking to manipulate or edit your photos and images, it shouldn't mean you have to purchase expensive software or engage a professional. A lot of the functionality that the majority of people need is available with free or low cost web-based image & photo editors.

In this article we've listed some of the most popular, efficient and powerful online photo editors and image tools. We hope you find them useful!

Tips for Creating an Active Online Community Feb 17, 2010: Many website owners or bloggers can struggle to build numbers of active members and encourage contributions, both on their own sites and on the social sites they use to channel traffic.

In this article we outline some approaches that work for building a successfull online community.

Why You Should Think of Your Content as Your Marketing Jan 25, 2010: As mentioned in a previous SubHub article, newspapers are now urgenty looking into using paywalls for their online news content, in an effort to offset the combined force of Google, Twitter and the likes of the BBC.

These media behemoths need to learn some lessons from b2b publications, and also from the marketing departments of non-media products and services who are increasingly embracing social media.

Here’s some steps to making the switch to thinking of your content as your marketing…

What Content Will People Pay for on the Web? Jan 20, 2010: For as long as the Internet has existed there has been an argument between free and paid content. Some argue all content should be free. Others say if content has value it should be paid for . . . then there are the many shades of grey between these two positions.

5 Top Tips for New Authors Nov 4, 2009: Mindy Gibbins-Klein is a leading writing and publishing consultant better known as The Book Midwife. A coach for over 18 years, Mindy has enabled hundreds of aspiring authors to start, and more importantly, finish their books. She believes that everyone is capable of writing and publishing their best possible book if they get in touch with their true purpose and work with a proven process.

Top 12 Tips for Creating An Outstanding “About Me” Page Jul 13, 2009: Building trust between you and your audience is all about building credibility. Visitors want to know who you are and why they should bother reading what you have to say. One of the most important pages on your website is the “About Me” page, but most people give it little thought and rarely spend time updating the information. This is a mistake.

SEO Blogger - Wordtracker's New Firefox Plugin Jun 26, 2009: Wordtracker, the keyword research specialists have just launched a fantastic new tool, SEO Blogger, that allows content writers to put together fully optimized posts.

SEO Blogger is a free Firefox plugin that basically provides a mini version of the Wordtracker keyword research tool within the browser. This means search engine friendly blog posts and articles can be put together, using the best keywords that Wordtracker suggests, without having to leave your editing page.

How To Develop A Simple Content Plan To Make Your Life Much Easier Feb 17, 2009: A content plan is a simple diary of what content you are going to create for your site. The publishers who use one tend to have more days off and vacations because they are in control of their time.

Visit a Newsagent to Learn How to be a Great Copywriter Feb 2, 2009: Headlines are the hook that will attract members and therefore greatly impact your income. Spend time learning how to get them right.

The 12 Steps To Choosing the Perfect Subject For Your Membership Website Jan 19, 2009: The most important decision that you will make when deciding to launch a membership website is what subject you will cover. Here is some guidelines to help with your selection.

How Much Multimedia Content Should You Have On Your Website? Jan 16, 2009: One of the biggest advantages that online publishing has over print publishing is the ability to use multimedia content.

The 11 Most Popular Subjects For Membership Websites Jan 6, 2009: One of the questions I get asked most frequently is “what are the most popular subjects for commercial content websites?”.

Removing the New YouTube Search Box Dec 19, 2008: YouTube has introduced a search box in their embedded video player. This takes your visitors away from your website. Here's how to get rid of it.