SubHub specializes in building membership websites

SubHub's user-friendly website builder empowers creators, educators and entrepreneurs to effortlessly craft successful membership websites. From content delivery, community features, selling digital products, courses and more, SubHub equips you with everything you need to engage members and drive growth.

SubHub streamlines the process of building and managing a thriving membership website.

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9 Essential elements to attract and retain members

By focusing on these aspects, your membership website can create a valuable user experience that drives subscription, growth and success.

 

clear value

Clear value proposition

Your homepage should clearly communicate the benefits of membership, what they gain by joining and why it's worth their time and money.

membership levels

Targeted niche content

Focusing on a specific audience segment, lets you deliver content that is highly relevant, valuable and engaging to that audience.

user friendly

User-friendly experience

Your website's navigation should be intuitive and logically structured. Members should be able to quickly access content and features.

content

Content updates

Regularly updating and adding fresh content encourages your members to return frequently and reinforces the value of their membership.

community features

Community engagement

Create a sense of community through forum discussions, live events or social media platforms where members can interact with each other.

member benefits

Member benefits

Tempt subscribers with exclusive perks, premium content, free courses and community engagement depending on the membership plan they joined.

marketing

Marketing & promotion

Implement a strategic marketing plan to attract new members and retain existing ones using email campaigns and relevant social media channels.

monetization

Monetization strategy

Cater to the needs and budgets of your audience with multiple revenue streams such as gated member content, selling courses and digital products.

newsletter

Regular newsletter

Build a mailing list to keep in regular contact with your members and inform and remind potential subscribers of the value of your content.

Learn the secrets of success from real membership website examples 

 

InspireEncourageEmpower

InspireEncourageEmpower is a website devoted to yoga for seniors.

Key Features & Stand Out Points:

  • Strong Banner: The banner's descriptive text clearly addresses who the site is for and the benefits delivered.
  • Minimalist Design: It's minimalist homepage clearly highlights member benefits.
  • Example Content: Sample videos provide a taste of the content a member can expect once they join.
  • FAQ Answers: It's FAQ section addresses common concerns for seniors starting their yoga practice.
  • Clear Plan Options: Two subscription plans streamline the sign-up by reducing confusion in the decision making process.

Lesson to be learned: Your homepage needs to employ descriptive language that speaks to the needs of your audience. Every section should be introduced with a meaningful headline.

Read their case study

YourYouniverse

Coach Jessica Connor helps members harness the power of manifestation.

Key Features & Stand Out Points:

  • Free Content: Free YouTube content showcases the value of Jessica's holistic life coaching.
  • Trust Factor: Jessica's credibility is established in her 'About Jessica' section.
  • Social Proof: Testimonial sliders provide social proof of satisfied members.
  • Newsletter: A monthly newsletter fosters ongoing communication and builds trust with potential members.
  • Transparent Plans: Clear membership options list the benefits included in each plan so users know exactly what to expect.

Lesson to be learned: Displaying social proof on your homepage builds trust and credibility, making it more likely that visitors will engage with the content or become a member.

STEMsmart

STEMsmart provides teaching guides and online preschool curriculum projects.

Key Features & Stand Out Points:

  • Free Download Samples: By offering a downloadable preschool sample, STEMsmart builds trust with potential members.
  • Multi-lingual Widget: Embedding Google's translation widget lets STEMsmart reach a wider audience.
  • Highlight Member Benefits: Listing the positive outcomes of membership, shows what their membership delivers.
  • Regular Fresh Content: Posting new, weekly content keeps members engaged and reminded of the value delivered by membership.

Lesson to be learned: Regularly publishing new content shows your commitment to your audience, keeps your members engaged and reminds them of the value of membership.

GrowingForMarket

GrowingForMarket is an online magazine-style website that covers growing, marketing and business topics for market farmers.

Key Features & Stand Out Points:

  • Niche Topic: By focusing on a niche topic and audience, GFM can create highly relevant content that meets its audience's specific needs.
  • Free Trial: Including a 28-day free trial with every subscription, lets potential members confirm the quality of content and see the value of membership.
  • Member Perks: Included with every membership is a 20% discount on all online store orders.
  • Satisfaction Guarantee: GrowingForMarket offers a money back guarantee to members not 100% satisfied.

Lesson to be learned: Focusing on a niche topic often results in better conversion rates and a more dedicated community. It allows you to create personalized content, face less competition and establish yourself as an authority.

LovePrayTeach

LovePrayTeach is a website that offers printable lesson materials for Sunday school curriculum.

Key Features & Stand Out Points:

  • Strong SEO: Effective use of target keywords on the homepage results in strong SEO and clear communication of who the website is aimed at.
  • Organised Structure: Each plan is clearly defined, listing the content included with sample lessons to download.
  • Search Bar: Including a search bar enhances the user experience by letting visitors and members quickly find the lesson plan they need.
  • Multiple Revenue Streams: Besides subscription, LovePrayTeach offers users the ability to purchase their printable lessons individually from the built-in store.

Lesson to be learned: LovePrayTeach maximises its revenue by offering users multiple ways to purchase their content. Users can become members granting access to all content included in a subscription plan or they can purchase single lesson plans, as needed, from the store.

Read their case study
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